Problem: How might we improve our corporate presence?
 Understand goals of different site visitors and provide more relevant information and action steps.
 Move from a single landing page, to separate site with multiple pages
Impact: Increased sales opportunities, transactions, recruiting leads
Role: Product Manager, UX Design & Research
Mind map of purpose, objectives and users
Site map of MVP (minimum viable product)
The beautiful office left a lasting impression on my first visit. I worked with the Creative team to build out a style and photography that reinforces the physical space.